81 In Kortrijk, Emma, the new giant, now plays an important role in the development of a common story for all citizens of Kortrijk. Art and culture have been useful tools in this endeavour, triggering citizens to make changes in the city, while addressing societal issues, stimulating innovation, and enabling participation and engagement. An artistic invention can lead to participation and local cultural heritage can be reinvented with the participation of citizens and relevant organisations, allowing new connections between the past and the future of a place. Making sure citizens can have an active role in the (cultural) life of their city will ensure a more cohesive society and build confidence for citizen to feel ready to confront various challenges (climate change, resilience, well-being, security or identity issues). Citizen’s empowerment in turn contributes to a more democratic society that values freedom of expression and social engagement. How?