35 Cultural heritage contributes to enable cities and regions to develop its own comparative advantages, thus boosting growth and jobs in Europe. Tangible and intangible heritage across European cities and regions contributes to increasing attractiveness, investments, tourism and retaining talent by supporting entrepreneurship and jobs in a creative economy. Furthermore, the use of local resources, skills and knowledge in combination with digital tools or new approaches is a way for public authorities, stakeholders and citizens to highlight the role of culture as a social and economic equaliser. Cultural heritage represents an opportunity to regenerate cities and regions and contribute to job creation while reducing social distress. Cultural heritage contributes to enable cities and regions to develop its own comparative advantages, thus boosting growth and jobs in Europe. Exploring solutions in European cities and regions Exploring solutions in European cities and regions Senia Spain Heritage as an engine for sustainable development Central Denmark Region Reviving traditional crafts for local development Malta Collaborating to save timber balconies and traditional craftsmanship